Lately, I’ve spent lunch reading up on the industry in which in work:
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Before you say “Wait a minute — don’t you work in the software/mobile app/IT industry?”, let me make it clear. I work in the beverage alcohol industry; I just happen to do that work with software.
While flipping through the pages, looking for the Using Narrative to Win on Menus article, I stumbled across this full-page ad:
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It’s a full-page ad for Lilypad, which is the name of both the company I work for and the beverage alcohol software suite it produces, which includes the mobile app, which I work on. I’ve worked on all sorts of software before, but never for something that has its own full-page ad in an industry magazine.
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Advice in old-timey books was just plain weird, man.
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I went to Lilypad's website and couldn't find you on their team list https://www.lilypad.co/about/
Lillypad looks like a really cool company, great employee and customer growth.