Who knew soy sauce led such an exciting life?

In case you’re jonesing for some new weird and wacky Japanese animated advertising (remember the animations for Panasonic’s “Hi-Ho” Internet service?), here’s a promo for Kikkoman Soy Sauce that only the Japanese could produce. You’ll never look at soy sauce as just plain old salty black liquid again.

The partially-English chorus of the Kikkoman theme, “Show me, show you” is a pun — shoyu is the Japanese word for soy sauce.

(Thanks to Sandra Kasturi for the link.)