Maker’s Mark’s OTHER Mistake [Updated]

by Joey deVilla on March 20, 2013

maker's mark

While Maker’s Mark may have threatened to water down their bourbon (they’ve since backtracked on that idea), they haven’t been as stingy with their wax seals.

Update: Maker’s Mark Responds!

Here’s their Twitter response:

{ 3 comments… read them below or add one }

Chipolte Maximus March 20, 2013 at 1:17 pm

Funny. A friend was telling me on Sunday that MM waxes every bottle by hand and I said that was a marketing fairy tale. Now I’m not so sure!

The Sugar Plum Fairy March 20, 2013 at 4:24 pm

It’s true! I saw it during a documentary, and for the real enthusiast you can dip your own: http://www.youtube.com/watch?v=zC-ZKQFqyHo

Chet March 21, 2013 at 4:54 pm

It’s true. You can even watch it happen on the tour:

http://www.flickr.com/photos/chetman/7665132488/in/set-72157630795558288

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