The Internet’s Powers That Be reserved the domain names example.com, example.net and example.org for use in documentation, instructional manuals and the like as example domain names. If you visit them, you’ll get a terse matter-of-fact explanation of what those domains is for on an otherwise blank page.
At Tucows — the company where I hold the position of Technical Evangelist — we prefer to use the domain catmas.com as our example domain, and rather than use it to house a dull mostly-empty page, we take advantage of the fact that one of the Internet’s raisons d’etre is for sharing funny pictures of cats.
Catmas.com has been neglected for the past few months, but I’ve decided to give it a little jolt by publishing cat pictures on it on a more regular basis. If you ever need to use an example website or are jonesing for a cat picture fix, Catmas.com is there to help.
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It’s interesting you used the above picture when one of the top stories on Yahoo today was this.